What does the acronym "ROI" represent and what does it measure?

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Prepare for the Peregrine MBA Exam with comprehensive quizzes. Utilize flashcards and multiple choice questions, offering detailed hints and explanations. Enhance your knowledge and conquer your exam!

The acronym "ROI" stands for "Return on Investment." It is a financial metric that measures the gain or loss generated relative to the cost of the investment. This measure is crucial for assessing the efficiency or profitability of an investment, allowing businesses and individuals to evaluate how well their investments are performing.

By calculating ROI, one can determine how much return is achieved for every dollar invested. This can involve comparing the net profit from an investment against its initial cost, expressed as a percentage. A higher ROI indicates a more lucrative investment, while a lower ROI may suggest that the investment isn't performing as well as expected.

In contrast to other choices, productivity levels and financial risk do not directly relate to the ROI concept, and "Return on Income" deviates from the traditional definition of ROI, which specifically pertains to investments. Therefore, the understanding of ROI as a measure of gain or loss against the cost of investment is fundamental for effective business and investment decision-making.

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